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‘The L Word’ Lands On Logo

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‘The L Word’ Lands On Logo

 Logo, a division of Viacom Inc.'s (NYSE: VIA and VIA.B) MTV Networks, today announced that it has acquired the first five seasons (62 episodes) of the groundbreaking Showtime lesbian drama The L Word from CBS Television Distribution and will premiere the series on commercial television for the first time beginning in summer 2008. Logo is the nation's leading 24/7 cable and broadband channel and online source of entertainment for the lesbian, gay, bisexual and transgender (LGBT) audience.

The L Word, which launched a television sensation when it premiered on Showtime in 2004, follows a small group of Los Angeles lesbian friends through their romantic, work and family lives. The show joins Logo's portfolio of triple-A Hollywood LGBT films and events, including Queer As Folk, Angels in America, In and Out, Bound, Boys Don't Cry and Philadelphia as well as bedrock original scripted series and shows Noah's Arc, Rick & Steve, Exes & Ohs, The Big Gay Sketch Show and CBS News on Logo.

"As one of the most celebrated and beloved LGBT series, The L Word is a powerful addition to Logo's array of landmark LGBT entertainment," said Brian Graden, President, MTV Networks Music Group Entertainment; and President, Logo.

Complementing the show will be significant online components at Logo's AfterEllen.com, the leading site for lesbian entertainment, which for years has offered L Word reviews, commentary and show re-caps following new episode premieres on Showtime. AfterEllen.com is part of Logo's federation of websites that in August 2007 landed at the number one spot in the LGBT online segment for the first time ever.

The show also joins Logo's stable of lesbian-themed programming including the original comedy Exes & Ohs, which premieres October 8th, reality series Curl Girls, British prison drama Bad Girls and online series She Made Me Watch This!, which posts weekly at AfterEllen.com.

"The L Word is both a television sensation and a milestone in lesbian culture," said Lisa Sherman, Senior Vice President and General Manager, Logo. "The show joins Logo's extensive and growing library of great lesbian-themed entertainment."

 

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