Television’s longest running hit science fiction series, Doctor Who, has never been bigger in the U.S. On Saturday, December 19, Doctor Who: The Waters of Mars delivered BBC AMERICA its highest ever primetime rating and delivery in total viewers and A25-54.
The Waters of Mars is the first of three Doctor Who specials airing three straight Saturdays on BBC AMERICA, the finale to David Tennant’s era as the Tenth Doctor.
Over 1.1million viewers watched the program on Saturday, ranking BBC AMERICA #13 in coverage rating during the premiere among ad supported cable nets for A25-54.
“The final specials starring David Tennant have opened the door for new audiences to this iconic series while taking longtime fans on an incredible journey,” says Richard De Croce, Senior Vice President Programming, BBC AMERICA. “Tennant’s remaining two specials, The End of Time, Part One and Part Two, are the most anticipated episodes in the history of the series which is why we’re airing them just a day after their UK premiere.”
The final two End of Time specials, premiere December 26, 9:00pm ET/PT and January 2, 8:30pm ET/PT on BBC AMERICA. Guest stars include John Simm, Timothy Dalton, Catherine Tate and Bernard Cribbins. Both specials are written by lead writer and executive producer Russell T Davies and directed by Euros Lyn.
Following the specials, the Tenth Doctor will regenerate into actor Matt Smith’s Eleventh Doctor, whose adventures will begin on BBC AMERICA in 2010. BAFTA award-winning writer Steven Moffat is the new lead writer and executive producer.
Note to editors:
Saturday, December 19, was BBC AMERICA’s best prime delivery ever in P2+ and A25-54 in Live and Live + Same Day DVR.
In Live + Same Day, Waters of Mars three airings on Saturday were seen by a total of 1,136,000 viewers and 663,000 A25-54.
Versus all ad supported cable nets in A25-54, BBC AMERICA ranked #13 in coverage during the premiere, #15 in coverage in prime.
Source: Neilsen NH1, 12/19/09 Live and Live+ Same Day.