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Delta And CBS Partner For John Legend Grammy Contest

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Delta And CBS Partner For John Legend Grammy Contest

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Five-time GRAMMY® winner John Legend will perform an acoustic in-flight concert on board Delta Air Lines' new GRAMMY aircraft for the winners of a special sweepstakes that begins today, sponsored by CBS, The Recording Academy® and Delta Air Lines.  Contest winners, who will fly from New York to Los Angeles, will also attend GRAMMY rehearsals and THE 50TH ANNUAL GRAMMY AWARDS, scheduled to be broadcast live from STAPLES Center in Los Angeles, Sunday, Feb. 10 (8:00-11:30 PM, live ET/delayed PT) on the CBS Television Network.
CBS, THE RECORDING ACADEMY(R) AND DELTA AIR LINES PARTNER IN A SWEEPSTAKES FOR A CHANCE TO ATTEND AN IN-FLIGHT CONCERT WITH GRAMMY(R) WINNER JOHN LEGEND

Delta, the Official Airline of the GRAMMY Awards, Hosts Performance at 30,000 Feet Onboard Special GRAMMY Aircraft to Celebrate The GRAMMY Awards' 50th Anniversary  

Fans in Select CBS Markets Can Enter Sweepstakes Starting Today

Five-time GRAMMY® winner John Legend will perform an acoustic in-flight concert on board Delta Air Lines' new GRAMMY aircraft for the winners of a special sweepstakes that begins today, sponsored by CBS, The Recording Academy® and Delta Air Lines.  Contest winners, who will fly from New York to Los Angeles, will also attend GRAMMY rehearsals and THE 50TH ANNUAL GRAMMY AWARDS, scheduled to be broadcast live from STAPLES Center in Los Angeles, Sunday, Feb. 10 (8:00-11:30 PM, live ET/delayed PT) on the CBS Television Network.

CBS is partnering with The Recording Academy and Delta, the Official Airline of the GRAMMY Awards, to host this unique performance at 30,000 feet that celebrates the 50th Anniversary of the music industry's most coveted honor.

"What better way to engage music fans across the country and celebrate the 50th anniversary of the GRAMMY Awards than with this groundbreaking in-flight concert experience," said Jack Sussman, Executive Vice President, Specials, Music and Live Events, CBS. "Lucky winners will have a very special opportunity to experience a John Legend concert up close and personal at 30,000 feet."

"The Recording Academy is very excited about aligning ourselves with like-minded partners like Delta who are forward-thinking, innovative, and recognize and support excellence in their field," said Neil Portnow, President/CEO of The Recording Academy. "We're also pleased to be represented by an airline that is as passionate about music as we are. This new long-term partnership brings with it even more unique and innovative opportunities to get people excited about the upcoming 50th Annual GRAMMY Awards and beyond."

"Delta customers love high-flying entertainment, and we couldn't think of a better match than to be aligned with the GRAMMY Awards, a renowned organization and entertainment event, as its Official Airline," said Tim Mapes, vice president of Marketing for Delta. "We are proud to celebrate the 50th Anniversary of the iconic awards through a unique, exciting event that aligns with the inventive spirit of our brand. Delta will be honored to host John Legend and 50 of his biggest fans on our special GRAMMY-branded aircraft that is, appropriately, GRAMMY-bound."

Winning music fans, along with one guest each, will receive boarding passes for Delta's "GRAMMY Flight," which departs New York's John F. Kennedy International Airport on Feb. 7 en route to Los Angeles International Airport. Before the flight departs, John Legend and GRAMMY officials will join Delta to unveil a specially-designed new livery that commemorates the GRAMMY Awards' 50th Anniversary.  Delta's Boeing 757 "GRAMMY plane" will be branded with the GRAMMY Awards' iconic gramophone symbol adjacent to the front boarding door and, on a larger scale, on the front left side of the aircraft.  During the flight, winners will be treated to a special acoustic performance by John Legend, who won the GRAMMY Award for Best New Artist in 2005.  Last year, he won the GRAMMY for Best Male R&B Vocal Performance for his recording titled "Heaven."

"I look forward to performing this unique concert in the skies with my biggest fans," said John Legend. "It's certainly something I've never done before, so if you want to join me for a free ride to the GRAMMY Awards, enter the contest. Let's get lifted!"

CBS Stations and Affiliates participating in the sweepstakes are New York (WCBS, www.wcbstv.com), Los Angeles (KCBS, www.cbs2.com), Chicago (WBBM, www.cbs2chicago.com), Philadelphia (KYW, www.cbs3.com), Boston (WBZ, www.wbztv.com), San Francisco (KPIX, www.cbs5.com), Dallas (KTVT, www.cbs11tv.com), Baltimore (WJZ, www.wjz.com), Miami (WFOR, www.cbs4.com), Denver (KCNC, www.cbs4denver.com), Sacramento (KOVR, www.cbs13.com), Pittsburgh (KDKA, www.kdka.com), Atlanta (WGCL, www.cbs46.com), Washington D.C. (WUSA, www.wusa9.com),  Raleigh (WRAL, www.wral.com) and Houston (KHOU, www.khou.com) (More stations may be added.).  The sweepstakes period begins at 12:00 PM (ET) on Jan. 17 and will end at 12:00 PM (ET) on Jan. 29, 2008 (may vary by market).   

Participants can review complete rules and regulations and can enter the sweepstakes online at the individual station's website by completing and submitting the entry form at the Delta Grammy Plane Sweepstakes portion of the site.  The sweepstakes is open to U.S. residents of the designated market area only and must be 21 years of age or older.  There will be one grand prize awarded per station which includes the in flight performance by John Legend, a six day/five night trip for two, five nights of hotel accommodations, two tickets to the GRAMMY Awards and after party and a gift card in the amount of $200.00. 

 

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