is ready to trade barbs with the ultimate wisecracking action hero. The #1 brand in comedy announced today that international film superstar Bruce Willis will be this year’s Roastee. The Roast of Bruce Willis (#BruceWillisRoast) will take place in Los Angeles with the tape and airdate to be announced at a later date.
“This ain’t the first time I’ll be tied to a chair and held hostage by a group of humorless assholes for a couple hours,” said Willis.
“Bruce has survived terrorists, Armageddon, romance and death itself. Yet, nothing has prepared him for this Roast,” said Kent Alterman, President, Comedy Central.
The Comedy Central Roast Of Bruce Willis will be executive produced by Joel Gallen from Tenth Planet Productions, who also served as Executive Producer and Director of the Comedy Central Roasts of Rob Lowe, Justin Bieber, James Franco, Charlie Sheen, and Donald Trump, as well as the Emmy(R)-nominated Comedy Central Roast of William Shatner. Christian McLaughlin is the Executive in Charge of Production for Comedy Central.
Available on-air, online and on-the-go via the Comedy Central App, Comedy Central (www.cc.com) is the #1 brand in comedy and is owned by, and is a registered trademark of, Comedy Partners, a wholly-owned unit of Viacom Inc.
Viacom is home to premier global media brands that create compelling entertainment content – including television programs, motion pictures, short-form content, games, consumer products, podcasts, live events and social media experiences – for audiences in 183 countries. Viacom’s media networks, including Nickelodeon, Nick Jr., MTV, BET, Comedy Central, Paramount Network, VH1, TV Land, CMT, Logo, Channel 5 (UK),Telefe (Argentina), Colors (India) and Paramount Channel, reach approximately 4.3 billion cumulative television subscribers worldwide. Paramount Pictures is a major global producer and distributor of filmed entertainment. Paramount Television develops, finances and produces original programming for television and digital platforms. For more information about Viacom and its businesses, visit www.viacom.com. Keep up with Viacom news by following Viacom’s blog at blog.viacom.com and Twitter feed at www.twitter.com/viacom.